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Andee Harris is the CEO of HighGround In this exclusive interview, Harris discusses the ins and outs of human capital management, including its role in cultivating strong leadership skills.
Vivian Zhang is CTO and chief data scientist for the NYC Data Science Academy In this exclusive interview, Zhang traces her journey from passionate open-source activist to data science training evangelist....
Chemi Katz is CEO of Namogoo In this exclusive interview, Katz discusses the threat of online customer journey hijacking and offers advice on how to combat it....
Product photos are a vital part of e-commerce. Because they provide the central connection between customers and products, photos can make or break an e-commerce business "You can have a great-looking website and user interface, but if you don't have great product photos, it is like driving a Mercedes with a flat," said Sam Werkmeister, CEO of Prod...
Ishita Mandhan is a software engineer at LSQ and program director for Girls in Tech In this exclusive interview, Mandhan shares some of her perspectives as a woman in a male-dominated field....
Diego Tartara is CTO Latin America at Globant In this exclusive interview, Tartara lays out a road map for companies that want to treat their customers to exceptional digital journeys....
Let's face it: Your website is central to your e-commerce business. There's no way around that. Upgrading your website is one of the most important things you can do to bring in new customers and sell more products Sometimes, though, it's difficult to know exactly how to improve your site. To help you out with that dilemma, here are three ways to r...
Kenji Gjovig is VP of partnerships and business development at Content Analytics In this exclusive interview, Gjovig offers his insights on managing the customer experience through effective content management....
Getting customers -- and keeping them -- is the name of the game in e-commerce "The e-commerce market is crowded and noisy, and brands need to do everything they can to differentiate themselves from the pack," said Eric Hansen, CTO of SiteSpect....
Content is king, and nowhere is that more true than in content marketing. Content marketing, which bridges the divide between marketing and storytelling, is vital to attracting and keeping e-commerce customers "Content marketing is the practice of sharing information your target audience will find helpful and valuable with the intention of creating...
Tushar Makhija is vice president of revenue at Helpshift In this exclusive interview, Makhija underscores the importance of establishing effective ways to connect with customers....
Monica Jain is the chief product officer and cofounder of LogicHub In this exclusive interview, Jain shares her insights on how women in the cybersecurity field can get results and command respect....
Shipping has become a key part of success in the online shopping revolution. Amazon has raised consumer expectations dramatically when it comes to shipping, and etailers have been scrambling to keep up Because changes occur on a near-daily basis in the world of fulfillment and shipping, here are some tips for getting ahead of the game.
Once just a hangout for teenagers, Snapchat has matured into an engaging and effective social media platform. If you're trying to reach a younger demographic, it's somewhere you probably want to be "Snapchat is the best channel to reach young people, as they count for more than two-thirds of its audience and are very active users," said Melissa San...
Shopping online can feel a bit impersonal. It's all about looking at screens and filling virtual carts and not so much about having a rich experience. Many consumers long for just that kind of experience -- one that's similar to walking into a store, looking at products, talking with an associate, and perhaps ultimately making a purchase This is wh...
Ted Dimbero is cofounder and chief customer officer of Zyme In this exclusive interview, Dimbero sheds light on the intricacies of channel data management....
Heather Wilde is CTO of both ROCeteer and TWIP In this exclusive interview, Wilde shares with TechNewsWorld her insights on how women can get ahead in tech, offering pearls of wisdom like this one: "Don't just stick with the girls."
Olivia Duane Adams is chief customer officer and cofounder of Alteryx ...
Amit Ben is the CTO and cofounder of Nanorep In this exclusive interview, Ben explains how companies that offer highly automated self-service tools can make the customer experience highly personal....
John Oechsle is the president and CEO of Swiftpage In this exclusive interview, Oechsle shares his thoughts on unlocking the full power of personalization and marketing automation....
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