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Consumer Reports: How Technology Can Curb Accelerator Breakdowns

Toyota's well-publicized problems with sudden, unintended acceleration have led Consumer Reports to issue a list of suggested fixes automakers can implement to prevent such problems. These include designing cars so that sustained pressure on the brakes can stop them even if the gas pedal is fully depressed, making it easier to turn off the engine ...

EXPERT ADVICE

The Trembling Foundations of Financial Risk Management

Data management itself has never driven financial institutions to undertake a paradigm shift -- it was the realm of the IT person hidden in the basement. However, in today's climate of mistrust, risk management is an even greater priority, and data management programs are having their time in the sun as the industry realizes that a risk management system is only as good as the data filtering into it.

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5 Basics for Making the Scene in Social Media

Many companies are hesitant to adopt the social media movement because of the uncertainty of negative comments or results. The fact is that negative conversation will happen regardless of whether or not you are engaging in social media, so don't hesitate, just jump on the social media bandwagon and engage. Social media has become a necessary exten...

OPINION

The Death of the PC Model and a Tablet That Could Crush the iPad

I spent last week at the annual Intel analyst conference and was impressed by what I saw, but I started connecting the dots between what Apple is doing with the iPad, Google is doing with the Nexus one, Microsoft is doing with the Zune and Xbox, and Intel is doing with its Atom/Moblin efforts, and I had an epiphany. I checked my meds and confirme...

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How to Have a Cybersafe Olympics Experience

As the 2010 Winter Olympics kick off in Vancouver, the games are on everyone's radar, including the cybercriminals who are looking to capitalize on this world event to spread malware and stage a few targeted attacks. Spam campaigns featuring breaking news stories filter through to in-boxes faster than ever before, as automated scripts scrape headl...

Google Crosses Fingers on Book Settlement Deal

Google has opted not to attempt further renegotiations of its Digital Books settlement agreement with the Authors Guild despite objections the Department of Justice lodged earlier this month. Instead, it is gambling that the judge will see its view of the matter. In a filing made Thursday at the U.S. district court in Manhattan, Google asked Judge...

Cold January Doesn't Snuff Gaming Industry's Hopes for 2010

After enjoying a holiday bounce, the U.S. video game industry came crashing back down to Earth in January with post-Christmas double-digit drops in hardware and software sales, according to the latest figures from industry researchers NPD Group. However, new gaming categories for casual, social media and smartphones may offer a glimmer of hope for...

OPINION

Google Buzz Biffs It Big-Time on Privacy

Google's launch of Buzz on Tuesday, widely seen as an attempt to outdo Facebook, succeeded all right -- in the way it ran roughshod over users' privacy. The sheer volume of complaints over this issue forced Google to tweak privacy controls for Buzz users. Why is it that while Google was building Buzz, it didn't bear in mind the repeated run-ins Fa...

THIS WEEK IN TECH

Google's New Social Scene-Stealer

A few weeks ago, I heard rumors about Facebook opening a new email service. Looks like Google beat them to the punch, though, because Gmail just opened up a new Facebook service. Maybe not technically -- Facebook plays absolutely no role in "Buzz," which is what Google named its creation. Buzz just seems to feature some of the same social networking capabilities as Facebook, as well as some Twitter-like traits. In fact, Buzz is sort of like what would happen if Facebook and Twitter had a love child that Gmail adopted and raised...

Google Slurps Up Social Search Engine Aardvark

Just days after releasing its Buzz service for Gmail users, Google plunged further into the social media waters on Thursday by acquiring social search site Aardvark Though it has not yet been formally announced, officials from both companies have confirmed the acquisition is in progress. The deal is worth $50 million, TechCrunch reported on Thursda...

OPINION

Microsoft Poised to Regain Momentum in 2010

No software company has been more threatened by the rapid growth of Software as a Service (SaaS) and the broader cloud computing phenomenon than Microsoft. After decades of dominating the technology industry, Microsoft isn't even the most important player in Seattle anymore. That honor goes to Amazon, which single-handedly resurrected the idea of ...

EXPERT ADVICE

Marketers, Take a Leaf From Sales' Psy-Ops Playbook

Anyone who has worked in sales or indirectly worked closely with sales has experienced those curious times when deals that seem to be moving along perfectly suddenly go cold. Was it something you did, something you said, something you failed to do? Inevitably, the question always gets asked "What could we have done differently to make the sale?" ...

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Open Source: Fuel for the Smartphone Explosion

It may not seem obvious at first, but the tragic earthquake in Haiti, the historic election that put a Massachusetts Republican in the U.S. Senate and the 2010 Super Bowl all have something in common: the smartphone. During each event, billions of consumers around the globe were glued to their phones, either donating to charities and updating their Twitter accounts about the crisis in Haiti, posting on blogs about how change seems to be in the air in U.S. politics, or conveying their happiness (or unhappiness) about the big game.

OPINION

Google's New Buzz: Not Exactly Light Years Ahead

Innovation was certainly on display at this week's Google Buzz press conference, but there was only one moment that truly registered an 9.5 on my personal CQ (Coolness Quotient) meter. That was during the mobile segment of the demonstration. Vice President of Engineering Vic Gundotra spoke into his Android phone, and the magic of Google Voice, combined with GPS-tagging and location-based services, allowed him to post his "buzz." ...

Google Buzz Gives Spammers a New Sweet Spot

In general, Internet security experts become alarmed whenever a new social networking app looks like it is going to become the next big craze. "People already have so much information coming at them online and through their email boxes," said Gerry Egan, vice president of product development at Symantec. The last thing we need is another vehicle t...

What Dreams May Come With Google's Super-Speedy Network?

What will developers and users do with Google's planned ultra high-speed broadband network? Google's answer can be summed up in four words: We don't know yet.

Biotech Push Needed to Avert Global Food Crisis, Scientists Warn

World leaders must embrace agricultural biotechnology if they are to cope with the severe food shortages likely to result from global warming in the coming decades, warns a group of scientists Yields from some of the most important crops for human consumption begin to decline sharply when average temperatures exceed about 30 degrees Celsius, or 86 ...

EXPERT ADVICE

Selling SaaS to the Enterprise: Plastic, Please

Naturally, much is being made of what this next decade will mean for technology and what those technological shifts will mean for all of us, at work and at play. "Top 10 Laws of Cloud Computing and SaaS," a recent paper by Bessemer Venture Partners, does a nice job making sense of all things in the cloud. All the guidelines resonate strongly, but one law in particular foreshadows a tectonic change in the way that software will be sold in this decade.

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Boosting Customer Loyalty With Transition Marketing

Transition marketing is an often-overlooked but extremely powerful online marketing strategy that welcomes prospects and optimizes their conversion to customers while increasing the likelihood of a lifetime relationship. By creating a transition window comprising a set period of time and a program of strategically designed transition messages, companies can optimize the return on their acquisition budget, as well as collect data that will ensure long-term results and define the value of acquisition programs and sources. Companies can take this process and made it a smooth and integral part of their total strategy and e-technology solutions...

Sun-Gazing Observatory Set for Launch

Originally planned for launch on Tuesday, NASA's Solar Dynamics Observatory was delayed once again on Wednesday due to high winds. ...

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