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MGM Adds Real-Time E-Commerce Support

Online service provider PeopleSupport.com announced Monday that Metro-Goldwyn-Mayer (NYSE: MGM) will add real-time customer service to MGM's online store in April, using PeopleSupport's "Live Help Now" service. The statement indicates that MGM will become the first major movie studio to provide live, online customer assistance and sales support Thi...

Everyone Makes Mistakes

Whenever I spell someone's name wrong, or misinterpret a comment in a story, I take comfort from the fact that everyone makes mistakes. I made such a mistake last week when I mentioned that Salon Magazine was making money. Well, I was wrong. A Salon executive in a position to know called me on it. I was mistaken. I apologize, and we continue....

Report: Teen Online Spending Increases

eMarketer, a New York based Internet business consultancy, reported that 26% of U.S. teens who use the Internet are actually spending money online. Despite the growing percentage of teenage online shoppers, however, the total Internet sales generated by this group amounted to a small fraction of their overall spending. Looking ahead, eMarketer projects that teens will spend $1.3 billion (US$) online in 2002, out of a total $122 billion that they are expected to spend overall, both offline and on the Internet...

Whole Foods Plans Natural Food E-Commerce Site

Consumers looking for wheat bread with no preservatives or meat not beefed up with animal growth hormones will no longer have to drive to the nearest health food store. Whole Foods Market (Nasdaq: WFMI) plans to compliment its chain of 88 health stores in the U.S. with an online electronic commerce site by the Spring Leveraging the Net for Growth ...

The Old Oversell

With falling clickthrough rates and growing impatience in corporate boardrooms for measurable results, a lot of sites have begun a process I call overselling, which can actually damage their effectiveness as marketing tools You know an oversell when you see it. On TV it's the ad that seems 10 times louder than the show it interrupts, and has no sen...

Harbinger Plans Business-to-Business E-Commerce Portal

Atlanta-based electronic data interchange (EDI) vendor Harbinger Corporation (Nasdaq: HRC) announced plans yesterday for a March launch for harbinger.net, a business to business e-commerce portal that will enable Internet communication between trading partners no matter what business system, data format or communications protocol either partner may be using...

The Grand Unified Database Theory

Everywhere you turn these days, it seems you're dealing with a database. If you want to be state of the art, the inventory in your Web store should be in a database. The same is true of your customer list, and your prospect list. The reports delivered by Web server logs or held by your ad agency are databases. You target ads by matching these data...

AOL and eBay Reportedly Discuss Partnership

Reports are circulating that e-commerce powerhouse America Online and auction site eBay are in talks that could possibly result in AOL's taking a minority position in eBay. AOL declined comment and eBay execs weren't immediately available. Though, AOL's CEO Steve Case has reportedly told the Wall Street Journal that eBay is one of the Web businesses he most admires...

MSN Shopping Gives Egghead.com Top Billing

The roller-coaster ride that Egghead.com's (Nasdaq: EGGS) stock price has seen in the last year may be on the upswing again, thanks to a deal announced Tuesday with Microsoft and MSN. Under the new agreement, Microsoft's MSN Shopping site will feature Egghead as its primary merchant for computer software, and Egghead will also have an advertising presence on a variety of MSN sites, including MSNBC...

Playboy Fights For You?

If your Web business has a trademark it fights to protect, raise a glass and toast the people at Playboy. In the continuing fight between trademark owners and everyone else, Playboy has taken things to a whole new level. The Chicago-based company has sued Excite and Netscape (which uses Excite's search engine, among others) for bringing up other c...

AOL Promotes Web Coupons from SuperMarkets Online

SuperMarkets Online seems to be the next company to benefit from the AOL marketing machine. The company has signed an agreement with America Online that will bring the company's ValuPageSM grocery coupons to the attention of millions of additional users, through AOL's main service and AOL's Digital City, a local content network and interactive community guide...

E-Commerce Gets Personal

Net.Genesis Corp., a producer of Web site and e-commerce analysis software, announced that it will team up with the Net Perceptions Inc. to offer new e-commerce products and services. The e-commerce software solutions produced through this new partnership will allow large e-commerce sites to interact with customers on a one-to-one basis, to learn their preferences, and then to make specific individualized purchase recommendations to each customer in real-time. The behavior patterns of shoppers can then be analyzed, so that online merchants will be able to further tailor their operations to their customers' preferences...

Federated's Internet Strategy

Everyone needs an Internet strategy, and Federated Department Stores Inc., Cincinnati, Ohio, is finally rousing itself into getting one The key to that strategy, announced February 11, was the purchase of Fingerhut Cos., a direct mail company, for $25/share. Fingerhut's been hurt by the rise of Internet commerce, but it does have one hit in that ar...

Crazy Like A Fox

Conventional wisdom holds that Lycos chairman Robert Davis was taken by USA Networks head Barry Diller in their $18 billion merger agreement this week. But let's take a closer look....

Yahoo! Boosts Small BizE-Commerce Offerings

E-Commerce mega-portal site, Yahoo! announced on Wednesday that it is adding services targeted at small businesses in search of entry-level e-commerce solutions. The new offerings augment Yahoo!'s existing small business solutions, and indicate the company's emphasis on e-commerce driven revenue as a major part of its business development strategy ...

CNET Pays $14.5 Millionfor E-Comm Deal with AOL

High-tech news and information network, CNET has agreed to pay $14.5 million (US$) for the exclusive right to provide computer buying guides on America Online and CompuServe, for the next two and a half years. CNET will also initially be the exclusive provider of free-to-download software on AOL.COM. In addition, CNET's technology news will be integrated throughout the AOL branded services...

New Hope For Narrowband

If you're thinking you have to spend millions for broadband candy right now, think again. The age of narrowband Internet services is getting a new lease on life, as the Internet goes mobile. That message came from this week's Cellular Telecommunications Industry Association (CTIA) meeting in New Orleans. On Monday Cisco Systems joined Motorola, wh...

OpenSite Auction 4.0 Announced

Software developer OpenSite Technologies will release Version 4.0 of its OpenSite Auction software next week, on February 15, with a variety of new features. The software helps automate the process of setting up and running real-time auctions over the Web The new version will be available in three different editions: Corporate, Merchant and Profess...

Nike Runs With E-Commerce... But Slowly

Sneakers and sports apparel giant Nike, Inc. (NYSE: NKE) announced that it began the first phase of its online sales strategy, with a new e-commerce area on the Nike.com Web site. Previously, Nike.com served as an informational and marketing showpiece but, as of this week, the company shifted its emphasis to "direct-to-consumer" selling of products...

A Week of E-Commerce SNAFUs

Amazon.com was faced this week with severe criticism over featuring books on its site which were paid-for placements posing as editorial picks. A New York Times article revealed that publishers paid $10,000 (US$) per book to be featured on Amazon.com's home page. While paid-for placements of products are commonplace, the issue was one of ethics in informing readers that moneys were paid, rather than the books being selected based on editorial merit...

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