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Sun Microsystems is embarking on a new US$50 million marketing campaign, it was revealed today. The company is pointing to success stories with clients like online auctioneer eBay, General Motors, and Major League Baseball in an effort to show the world how its products and services help connect people The rebranding effort, which includes a slim S...
The online financial services world finds itself back in the mergers-and-acquisition spotlight today as Ameritrade and TD Waterhouse have confirmed reports that they are talking about merging their online brokerages Ameritrade Holding confirmed that talks were under way with Toronto Dominion Bank, the parent of TD Waterhouse, about a possible merge...
Sony BMG Music Entertainment announced that it has been testing a digital rights management (DRM) system called "sterile burning" and has already released 10 CD titles -- about 1 million discs -- with the copy protection. It did not say which ones they were "Sterile burning" limits the number of copies a consumer can make from a purchased CD and pr...
Only one holiday weekend behind its rival Intel released its dual-core Pentium D chipset, AMD this week announced the Athlon 64 X2 dual-core processor that, much like Intel's offering, is aimed at rolling the new chip technology into the wider marketplace of desktop and notebook PCs, in addition to servers AMD said the new processors -- backed by P...
Samsung Electronics yesterday announced it has begun mass producing high-density NAND flash devices. Analysts predict a fall in memory card prices is not too far off NAND flash memory is the chip technology used to store data and applications inside cell phones, MP3 players, and industrial equipment. Flash chips retain their memory even when their ...
Cingular Wireless has launched a business-focused always-on e-mail service that will compete alongside the popular BlackBerry standard from Research In Motion and could portend additional offerings from carriers eager to lock in corporate users Cingular, the largest mobile carrier in the U.S., said it would link with Good Technology to provide e-ma...
It might be a fad. It may be a trend or something even more permanent. Nonetheless, it's obvious that at least for now, blogging has arrived as a force on the Internet, not only for political discourse and personal ramblings but increasingly as a potentially powerful business tool Any doubt that blogs have business cache has been wiped out by recen...
Ask any box office expert to name the holy trinity of movie attendance and they'll tell you: big screen, big sound and immediacy -- getting to see a movie when it's released With improving home entertainment systems rapidly undermining the first two tenets of attendance, how long will it be before the third leg of the triangle falls? No one knows.
For several years a number of us have been anticipating the emergence of a Software Labor Union. The argument has not been whether it will emerge but what form it will take. The conditions for forming technology unions have never been better In many companies there exists a huge difference in compensation between the management (particularly the ...
IBM announced last week that Hong Kong-based Duty Free Shops (DFS) plans to unveil a technology system for international shoppers in the DFS Galleria mall located at the international Naha airport in Okinawa, Japan. The new integrated, Linux-based solution will enable shoppers to move quickly and seamlessly through the airport, performing a variety of tasks including storing their luggage, renting a car, shopping at the Galleria and clearing purchases automatically through Customs...
Security risks from instant messaging networks and spam-clogged e-mail inboxes are forcing corporations to finds ways to either limit employee access or clamp down with improved security Financial firms have an added burden. They must treat instant messages the same as e-mail communication and ensure that workers comply with federal security regula...
Striving to keep pace with its larger rivals in the search space even as it becomes part of the InterActive Corp. online empire, Ask Jeeves has debuted two features that it says will result in more accurate search results Ask Jeeves said its features called "Zoom" and "Web Answers" would result in more relevant results and faster searches for users...
As Sony and Toshiba jockey for position in the next-generation DVD battle, storage company Iomega looks farther into the future Sony, backer of the Blu-ray high-definition DVD format, and Toshiba, backer of rival HD-DVD, have been going head-to-head for three years over which format should prevail, but time is running out. HD-DVD products are slate...
Delivering its first dual-core processor intended for mainstream, consumer and small-business PCs, chip giant Intel launched the Pentium D and 945 chipset this week, touting better support for multiple computing tasks, which increasingly include high-end graphics, audio, video and security Intel said its new, multi-core technology was a combination...
Sunday's Indianapolis 500 will mark the first time a racing team will utilize wireless and Voice over IP (VoIP) technology at the world's biggest car racing event. Cisco Systems and Red Bull Cheever Racing today announced that they have joined forces and will use the technology at the 89th annual racing spectacle The technology will allow engineer...
Aiming to polish the profile of its Web mail product while also bidding to be a standard-bearer in the security space, Microsoft released a service aimed at helping consumers and Internet service providers (ISPs) alike filter out more spam e-mail Microsoft established the MSN Postmaster Web site to act as a clearinghouse for e-mail information. ISP...
With the help of a racy ad featuring Paris Hilton and outcry from watchdog groups such as the Parents Television Council (PTC), Carl's Jr. has scored a hit so big it just may be hotter than the spicy burger the ubiquitous heiress so suggestively eats in the spot Along with the 30-second commercial, which has been airing in major media markets for a...
Polite behavior goes a long way in influencing what people think of us. Certainly, there are businesspeople who are rude and obnoxious and yet are still successful. However, the vast majority of humanity would rather be associated with a person who is polite and considerate Whether we like to admit it or not, we are all salespeople; we are all sell...
In good times marketing and sales get all the credit for increases in sales and profits, but in bad times, IT gets the brunt of the cost-cutting pressure. What have been missing are truer measures of return on investment (ROI) for companies adopting customer-facing strategies. What's really needed is a more focused approach to quantifying the contribution of marketing, while at the same time questioning some long-held beliefs about ROI...
At one time, AT&T and MCI were the telecommunications industry's most influential service providers. As part of a recent period rife with dramatic market changes, the former is in the process of being acquired by SBC Communications and the latter by Verizon Communications "Revenue and profit margins have been rapidly shifting throughout the long di...
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