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Hoping to boost advertiser confidence in the interactive marketing industry, the Interactive Advertising Bureau (IAB) said it would form a working group to create click fraud prevention guidelines Yahoo, Google, Microsoft and Ask.com are among the companies that have already agreed to participate in the Click Measurement Working Group, the IAB said...
AOL unveiled a bold plan to revitalize itself in the broadband world Wednesday, saying it would offer up virtually all of its Web services for free and all but abandon efforts to attract new subscribers The move drew a range of reviews from analysts. Some said the move comes about three years too late, with AOL flat-footed in the face of the broad...
Media giant Time Warner reported a second quarter profit of US$1 billion and said it would attempt to foster advertising revenue growth in its AOL division by offering free services that have long been available only to subscribers Time Warner said its results were buoyed by a combination of growth factors, including a rise in online advertising re...
In the latest twist to come to the rapidly changing music industry, major label EMI said it would license its entire catalog to peer-to-peer network Mashboxx The deal is the latest boost for Mashboxx, one of the first P2P firms to be built from the ground up as a legitimate music delivery network. Mashboxx was founded by former Grokster CEO Wayne R...
Verizon Communications said Tuesday that its net profit fell compared to a year ago as it continued to spend to integrate its long-distance acquisition MCI. Meanwhile, revenue grew mainly thanks to expansion in its wireless business Verizon also acknowledged that its number of landline customers fell in the second quarter as more customers sought ...
Flash memory market leader and music device maker SanDisk said Sunday it would buy rival Msystems in an all-stock deal worth US$1.5 billion The acquisition is aimed at beefing up SanDisk's share of the market for flash memory products for mobile phones, especially smartphones that double as music players. While SanDisk's specialty is removable flas...
Warner Music Group (WMG) and EMI have shelved discussion of a potential merger of the two music labels in the wake of a court ruling on an earlier wave of music industry consolidation The companies announced they had ceased talks on Thursday, citing a July 13th ruling by the European Court of First Instance. That decision essentially set aside regu...
Regulators from the European Union are examining the licensing strategies behind the two competing next-generation DVD formats in an attempt to determine whether antitrust issues need to be addressed The European Commission (EC) reportedly has requested information from manufacturers of players that support the new HD DVD and Blu-ray formats. The p...
In its biggest acquisition since the controversial takeover of Compaq nearly five years ago, Hewlett-Packard said Tuesday it would buy Mercury Interactive for US$4.5 billion HP said the cash deal would let it sell complete data center solutions that include servers, storage and other hardware, as well as the software to manage and tie together the ...
Signaling its intention to refine its social networking tools and leverage them in its search war with Google and others, Yahoo said Tuesday it had hired a well-known data mining expert to focus on ways to improve social search Yahoo said it hired Dr. Raghu Ramakrishnan into the newly created position of Vice President and Yahoo Research Fellow. He...
Yahoo said Tuesday it would join forces with PC security firm Symantec to provide a co-branded Web security service, an offering that mirrors those from other Internet firms The service will give Yahoo customers the option of buying a Web-delivered version of Symantec's Norton Internet Security software at a discounted price of US$49.99, $20 below ...
As an Arkansas judge considers whether to give his final approval for a settlement in a high-profile suit against Google alleging widespread click fraud, a group of plaintiffs is trying to block the deal, saying the search engine has not done enough to stop the deception Attorneys for some plaintiffs told the court Monday that Google has failed to ...
Advanced Micro Devices said Monday it had reached an agreement to buy ATI Technologies for US$5.4 billion in stock and cash, a deal that creates a considerably more formidable competitor for chip-making leader Intel ATI is a top maker of graphics processors and related chipsets, with its products installed in PCs, digital televisions, video-game co...
Shares of Microsoft were higher Friday after the software giant reported lower earnings -- due in part to its standoff with European antitrust regulators -- and said it would aggressively move to buy back as much as US$40 billion worth of its own stock Microsoft said profit for its fourth quarter fell to $2.83 billion, or 28 cents a share, down sha...
Google reprised its role as Wall Street darling Thursday, releasing second-quarter earnings that showed strong revenue and profit growth, beating forecast targets and apparently widening the gap between itself and its main rivals The company posted earnings of US$772 million, or $2.49 per share, on revenue of $2.46 billion, outpacing analyst consen...
Seeking to help quantify the Web's impact on the problem of childhood obesity, the Kaiser Family Foundation (KFF) said in a report issued Wednesday that many top food producers are using the Web to target children with powerful brand messages In a report titled "It's Child's Play: Advergaming and the Online Marketing of Food to Children," KFF found...
Online auction and fixed-sales giant eBay reported earnings that largely met expectations and set the outlook higher for the remainder of the year. The company also unveiled plans to raise fees in a bid to further boost revenues eBay posted earnings of US$250 million, down from $291.6 million in the year-ago period, mainly due to the impact of sto...
As personal technology goes, Digital Video Recorders (DVRs) are more than just a replacement for tape-based VCRs: They're a boon to TV watchers and the enemy of the traditional 30-second television advertising spot, for decades the single most powerful and lucrative form of brand advertising Devices such as TiVo have long been seen as a disruptive ...
Shares of Yahoo traded lower by nearly 20 percent Wednesday morning as investors and analysts digested an on-target earnings announcement overshadowed by word that the launch of its long-awaited self-service advertising platform would be delayed Yahoo said it earned US$164.3 million, or 11 cents per share, during the quarter that ended in June. Tho...
Microsoft on Tuesday announced a partnership with Nortel, its latest effort to put its applications in the center of a unified communications approach that combines Microsoft software with Nortel communications gear The two companies said they had agreed to a four-year alliance that will make Nortel a strategic partner for the software giant as it ...
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